Champions Guide to Blogs Pt 4

23 01 2010

Monetizing your Blog

Ok so now you have good quality content on your blog and you now have good quality visitors from all the traffic you are getting but you are not making money?? Well it is not gonna fall off the trees like we would like so I will tell you of a few ways to make Moola (money) from your website.

So let`s turn all that traffic into Money…Google Ad sense is an easy way make money online. If you visit Google Adsense.com you will get a complete run down of the program that they offer. Once your visitors have finished reading your blog they will probably leave and if you have a strategically placed Ad that is relevant and what they like they will click onto that link. So in order to place your Google ads in the right places, and so that they look more like links and not like advertisements consult the Google Ad sense support page to see the heat map of your blog, which is where you can see where the most activity is.

Once your Google account is up and running you can change the colours of your Ad texts and links. What you really want to do is get them to match your website so that they don’t stand out but look part of the blog.

Affiliate Marketing as done with Clickbank.com can also be implemented on your blog. You can post other peoples products onto your blog and in return if the customer buying that product you get a commission. You can either write a review on that product if that’s what your blog is about or you can place logo`s or banners on your blog/website with an appropriate link to their website.

If your visitor clicks and purchases the product, the merchant will track from the link that the purchase is referred by you, so they will send you your share of the profits. Imagine if 1 out of every 100 visitors you get purchases this product, and you earn $34.00 commission from each purchase! If you get 10,000 visitors a month you would earn $3,400.00 for writing about ONE product or having and displayed. Ha ha Now I’ve got your attention.

So before you run off I need to tell you were to find affiliate programs related to your Niche, just go to Google and search for +”affiliate programs”. Another way is to go to affiliate programs.com to look for affiliate programs in your niche.

Other ways to monetize your blog is to use other advertising companies like Chitika (www.chitika.com). Chitika is a very innovative contextual advertising program because it can serve very detailed advertisements for you particular product.

Another way is to become affiliates to the likes of Amazon, with Amazon you can target your specific niche or you can send traffic to the main website and receive a 10% referral fee.

The ultimate prize in monetizing you blog is to get lots of page reviews a day so in other words lots and lots of traffic. If you get 10 000 visitors a day you could approach companies and selling advertising space on your blog. Popular blogs like these www.pharside.co.uk and www.2oceansvibe.com attract a vast amount of traffic so they can sell advertising space.

If your blog has not acquired large amount of visitors yet, you can still sell ad space on your blog on a, per click or per impression basis. Just visit sites like www.adbrite.com.

To view the amount of traffic to your website I recommend you visit this site www.statcounter.com there you will be able to see how many visitors per day you had and the duration the stayed on your site. There are various other options you can get from that site that will help you in your venture to a wealthy blogging career.
So now you have the Champions guide to Blogging I hope you have good time making your blog and earning a good income from it. If you have any more questions you can contact me sat whoisjohnchampion.com





Champions Guide to Blogs Pt 3

23 01 2010

Traffic-Traffic-Traffic

Traffic is the bloodline and life of your blog. In order to attract people, you must offer attractive information.
However the trick here is to think in reverse gear…what am I getting at?? Well…The most common place to get information on the www is at the search engines right? So you will head off to places like google.com, yahoo.com, bing.com, alexa.com the list goes on hey… So in order for the millions of visitors to the www to see your blog you need to rank high in the search engines for them to find you.

Now in order to get a high ranking you need to learn a few tricks of the trade, those being ON PAGE SEO… (Search Engine Optimization) and OFF PAGE SEO. Now this can be a hard a complex subject to master but that’s why you are here right…to learn the basics…which I shall teach you in no time.

On Page SEO:

This is basically using certain keywords in your blog title and other parts of your blog/website, so when someone Google`s a certain topic you want your blog to come up first. .Take Blogspot.com for instance at the time of writing this article it had a search index of 358,000,000, now what are the chances of beating that at your first attempt?
You need to find a key word with high search listings and have them in your Blog, if you can get it into your title then you are already half way there…You can change the title of your blog in the blogger control or with wordpress when you are creating your blog. Try and mention that same keyword in your blog 3-5 times if possible and the reason I say if possible is coz if the search engines think you are spamming(by putting that keyword in every 2nd sentence) they will drop your rankings…Don’t forget you are writing to people not search engines.

If you know how to use HTML you can use this on other blogs aswell. So word of advice… learn a little HTML it can`t hurt can it? And it will defo help you in the long run.

Other than that, your page heading should also contain the term you’re optimizing for. The page heading is the bit of text in your code that is enclosed within the <h1 and /h1 tags. This is important as it tells the search engines what your page is about (“your blog title” “Keyword you using”). Since we’re posting a blog, the

tags are usually the post titles, so remember to include the term there whenever relevant.

Off Page SEO:

Ok so now we’re moving and on to Off Page search engine optimization. These are factors that are not on your blog but affect your search engine rankings a vast amount. There are many factors to Off Page SEO but the most important one I think is the amount of links to your blog or website.

The more links to your blog, the more the search engines think you are an authority in that particular niche and hence the higher they rank you. However it is also the quality of links to your website and not just the number, so try get links from relevant blogs/websites in your niche and not dating/gambling sites as these have no relevance to your knowledgeable blog. Unless your blog is about how to find the best man/woman, or how to cheat the casinos?
Bottom line is to have good quality content that is original with quality info then approach respectable sites and ask them to add your links… you of course will add theirs in return. Now it’s essential to put a lot of thought in, when requesting links from other webmasters as you want them to link to your blog with appropriate keywords. Example…Use the same sort of keywords that would relate to your blog/website.

OK, moving on swiftly, we are now gonna talk about Google`s page rank system. All this is , is a scale in which Google ranks websites. You can get the full down low on this at http://www.google.com/technology/. So in a nutshell the higher the page rank of a website the more often Google`s Spider/Robots will index it, so with a higher page rank you in turn get a higher search engines result.

Getting high-quality links to your blog will help direct targeted visitors who are interested in your niche to your blog, thus enabling search engines to find you faster and index your blog which will ultimately rank you higher in page rank and search engines.

You can also utilize the “blog and ping” technique that everyone’s talking about. Basically, when you update your blog, you can let blog portals such as www.technorati.com know by pinging them. You can ping a lot of portals at once by using the free www.pingomatic.com.

Other ways to get links and traffic to your websites will be to turn your blog submissions into articles and submit them to as many article directories as you can, you will of course have links directing them back to your blogs and websites. Some good article directories to get you started: www.eZineArticles.com , www.ultimatearticledirectory.com , www.submityourarticle.com

Join forums my friend… another great way to interact and get your name out there, if you have the time of course… but if you are serious about making blogging your new job then I suggest you make the time and join lots of forums related to your blog/website.

Besides the techniques described here, there are also paid methods like buying links from high-ranking pages or buying banner advertisement space. A thing to keep in mind when buying paid traffic is to always weigh your profits generated from the paid ads. If your profits do no offset the expense, you will end up losing money, so choose wisely.

If you have anything to add kindly let me know and I will “quote” it in my next post with your relevant links of course. Next I will be speaking about how to make money from your blog or as they say…Monetize it…

Champion NetBiz Mentor








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